Internship - Digital Marketing (M/F)

OFFER‍ DESCRIPTION

With the aim of developing the company's online visibility and engagement, this internship will provide you with a broad playing field in which to put your analytical mind to good use, and apply your creative and organizational skills. Working on behalf of Hôtel du Cap-Eden-Roc, Château Saint-Martin & Spa and L'Apogée Courchevel, you will play an active role in drawing up and implementing action plans. You will be primarily involved in the launch of Hôtel du Cap-Eden-Roc's e-commerce site as part of your missions, which will touch on all digital activities of the three hotels.Under the supervision of the Regional Digital Marketing Manager, your missions will be as follows:

WEB SITES

Analysis, revision and creation of content for the "hotel" sites, Analysis, revision and creation of content for the "gift box" sites, Assistance with the launch, revision and creation of content for the e-commerce site, Analysis of performance with interpretation (sales, traffic, conversion rate) and recommendations for adjustments.

‍EMAILINGS& EMAIL BANNERS

• ‍‍Participationin defining the annual emailing schedule
• Help with content creation - Participation in defining the annual schedule for email banners
• Data analysis and reporting

‍RESEAUXSOCIAUX

• ‍‍Helpcreate artistic directions for our internal and external video and photo shoots
• Help with the creation of stories- Help with the creation of captions in fr and uk
• Programming and publishing stories and posts
• Data analysis and reporting
• Help with creating visual content (photos/videos)
• Help with creating action plans
• Help with monitoring and competitive intelligence
• Help with editorial calendars

‍TRANSVERSE EMISSIONS

• ‍‍Technologicaland competitive intelligence
• Work closely with other departments
• Market analysis: analysis of industry trends to guide marketing strategies
• Participation in the organization of lifestyle shoots

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PROFILE REQUIRED

‍Personwith higher education in the field of Digital Marketing. Experience in the e-commerce and/or luxury sector (hotel industry in particular) may be a plus.

Knowledge required:

• Perfect command of the French language (written and spoken)
• Very good level of English (reading, writing, speaking)
• Proficiency in a third language would be a plus (Russian)
• Excellent command of social networks
• Solid knowledge of digital marketing
• Perfect command of the web world

Professional skills :

• Excellent interpersonal skills
• Excellent writing skills
• Proposal force
• Knowledge of : Photoshop, Lightroom, Indesign, Illustrator, Adobe Premiere Pro, Canva
• Perfect command of the Office package (Word, Powerpoint, Excel, etc.)
• Opera skills a plus