Cookie policy

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1. Introduction

The purpose of this cookie management policy is to inform users of the Institut Français de l'Hôtellerie (IFH) website about the use of cookies and similar technologies. By browsing our website, you accept the use of cookies in accordance with this policy.

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2. What is a cookie?

A cookie is a small text file deposited on your device (computer, tablet, smartphone) when you visit a website. It is used to collect information about your browsing habits in order to improve your user experience and offer services tailored to your needs.

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3. Which cookies do we use?

We use several types of cookies on our site:

Strictly necessary cookies

These cookies are essential to the proper operation of the website and cannot be deactivated. For example, they enable access to basic functions such as secure browsing and user session management.

Performance and analysis cookies

These cookies enable us to evaluate and improve the performance of our site by analyzing how visitors interact with it. In particular, we use :

• Google Analytics: to analyze user traffic and behavior.
• Google Tag Manager: manage and optimize marketing tags.
• Google Search Console: to monitor your site's performance in search results.

Personalization cookies

These cookies enable us to remember your preferences and improve your browsing experience by displaying relevant content.

Advertising and tracking cookies

These cookies are used to display targeted advertising and measure its effectiveness. In particular, we use :

• Meta Pixel: to measure the effectiveness of our advertising campaigns on Facebook and Instagram.
• Hubspot: for tracking interactions and managing marketing campaigns.

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4. Cookie management and settings

You can manage your cookie preferences at any time by changing your browser settings. Here's how, depending on your browser:

• Google Chrome: Link to cookie management
• Mozilla Firefox: Link to cookie management
• Safari: Link to cookie management
• Microsoft Edge: Link to cookie management

You can also refuse the installation of third-party cookies via your browser's preference management settings or by using a dedicated tool such as Your Online Choices.

5. Changes to the cookie policy

IFH reserves the right to modify this policy at any time to reflect technological, regulatory or operational developments. Any significant changes will be communicated via our website.

6. Contact

If you have any questions about our cookie policy, please contact us at contact@ifh-paris.com.

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